JKBX (pronounced 'jukebox') is an innovative platform that allows users to invest in music. From the initial phase of conceptualizing the visual identity to defining the core brand elements—The Blues, The Bars, and The Beats—José played a crucial role at every stage. He contributed significantly to the development of the motion identity and the creation of engaging digital experiences.
José’s involvement spanned multiple levels of branding and animation, ensuring that the platform not only looked appealing but also resonated with the essence of music investment. His work helped shape JKBX into a unique and dynamic brand, blending visual creativity with the rhythm and soul of music.
2023
CATEGORY
Branding / Motion
Michael Ashton
Nate Bruzdzinski
Lucia Jang
Raphael Pazoumian
Tom Mandel
https://jkbx.com
The Blues influenced every hit song you hear today.
We wouldn’t have Jazz, Rhythm & Blues, Rock & Roll, or Country without The Blues. Without them, we wouldn’t have Punk, Reggae, Disco, Pop, or Hip Hop. Follow the thread of musical influence, and you’ll hear it stitched into Latin and even Contemporary Classical. It’s everywhere. Whatever you’re listening to today, even if it’s not obvious at first, has elements that lead back to The Blues.